TikTok Shop Clarifies BFCM Price Tiers and Bulk Price Updates

On Nov 5, 2026, TikTok Shop clarified BFCM price tiers. Standard is the 90 day low price. Advanced adds 3 percent off. A 3 percent or 5 percent tier adds more. Sellers can bulk update prices for approved SKUs. Review your submitted prices this week.

What changed

• The guide now defines Standard tier as the lowest price in the past 90 days.
• Advanced tier is that 90 day low price plus an extra 3% off.
• Separate 3% and 5% tiers require additional discounts on top of the Advanced tier price.
• The default tier is now called Recommended instead of best choice.
• Sellers can bulk update prices for approved products by exporting a file, editing the New campaign price column, and uploading it.

Who it affects

Any TikTok Shop seller registering products for BFCM campaigns, especially those managing many SKUs or approved products.

What I would do this week

• Review the new price tier definitions in Seller Center.
• Confirm your registered price matches the tier you want, especially for Standard or Advanced.
• If you have many SKUs, export approved products, edit the New campaign price column, and upload the file.
• Check any custom price to make sure it meets the campaign price threshold.

My honest take: The new definitions remove guesswork. Sellers who want the Advanced tier now know it is exactly the 90 day low plus 3 percent. The bulk update option is useful for large catalogs. Check your prices now before BFCM gets busy.